83 Types Of Content To Fill Your Calendar
Looking to fill up your content calendar? Publishing blog posts all the time will quickly grow boring (and time-consuming). For a truly effective brand-building content strategy, you need to mix things up. To help you out, I’ve compiled a list of 83 types of content and explanations of how you can use each one. For […]
What Is Spun Content?
Spun content has been around for many years, but countless unsuspecting businesses and website owners learn about it the hard way. Spun content is generally used for blackhat SEO tactics, and it can land you in trouble when it comes to your site’s reputation and ranking. Now, with the rise of ChatGPT and other AI […]
Getting Started with Content Marketing
Many of my new clients tell me they have a content strategy, but upon answering some questions about it, they reveal that what they actually have is a content marketing plan. While many people use the terms “plan” and “strategy” interchangeably, they are two separate concepts — and one is foundational to the other. If […]
Preparing For Google Analytics 4
Google Analytics 4 (GA4) is the biggest update to come to the platform in its 15-year history. As the internet phases out third-party cookies, GA4 is able to continue empowering website owners with valuable insights by swapping session-based data for event-based data and introducing new privacy controls. But, the switch isn’t going to happen automatically. […]
How To Create A Content Distribution Strategy
Many businesses start a blog with the best intentions, pouring their time and energy into producing really great content, only to be discouraged when no one comes along to read it. The truth is, publishing content is only half the battle; you need a content distribution strategy to help you circulate it in front of […]
