Wondering how often you should post on your blog for better engagement and rankings? Don’t fear! There is no hard and fast rule to follow, but there are some guidelines you should keep in mind to see the best results for your blog. These guidelines are based on people’s expectations and the best practices set forth by major search engines like Google.
I have successfully completed projects with as little as a keyword, but I usually ask for a few different pieces of information to ensure the final piece perfectly aligns with my client’s needs. Regardless of whether you’re hiring me or someone else, here’s my advice for briefing your writer correctly so that you can minimize back-and-forth and get the best possible results.
When it comes to building a brand, experts have helped simplify things a bit by breaking down 12 main “archetypes,” or 12 brand personalities, to help companies determine how they should represent themselves in order to attract their ideal customer base. Before we dig more in-depth into how a brand can choose the right archetype, let’s go through the whole dozen.
For smaller businesses, outsourcing to a professional writing service gives you a competitive edge with search engine optimized, well-research content. For larger businesses, outsourcing means more salability and flexibility than hiring someone in-house. In either case, if you’re choosing between a freelance writer or content agency, consider these factors.
The fact is, hiring professional content creators can add up fast. No matter how big (or small) of a budget you’re working with, it’s always worthwhile to try and find ways to reduce costs without compromising quality. If you find yourself trying to do just that, check out this advice for making your writing budget stretch further.
Spun content has been around for many years, but countless unsuspecting businesses and website owners learn about it the hard way. Spun content is generally used for blackhat SEO tactics, and it can land you in trouble when it comes to your site’s reputation and ranking. If you’re unfamiliar with it, here’s a closer look at what it is and why it exists.
When it comes to the world of freelancing, anyone in charge of a project’s budget will certainly struggle with the variable pricing that plagues every type of freelance talent. Writing services are no exception, so let me help simplify the decision-making process by offering some price ranges for you to review.